Product · Brand website

Your brand everywhere. Ours nowhere.

Each lending brand gets its own domains, marketing website, logo, theme, document identity and provider stack — indistinguishable from software you built yourself.

  • Three domains per brand: CRM · portal · website
  • Automatic HTTPS on your own domains
  • Per-entity products, providers and templates
Capabilities

What ships in the box

Marketing site engine

A static marketing site per brand, uploaded as a zip and served on the brand’s apex domain with /apply into the portal.

Three domains per brand

CRM, customer portal and marketing site on your own domains, HTTPS issued automatically.

Full visual identity

Logo, tagline, theme colour and date format on every screen, email and generated document.

Per-entity configuration

Providers, feature flags, tenure windows, products, templates, employment types and number formats.

NBFC & LSP structures

The lender of record — your NBFC or your partner’s — printed on every document; LSP flow-of-funds attestation built in.

Separate books, one team

Each entity keeps its own pipeline, loans and reporting — while your group team works across all of them.

How it works

From first click to the record

ProvisionA new entity gets its identity, products and templates in a sitting.
Point DNSThree CNAMEs — CRM, portal, website — with HTTPS issued automatically.
Pick the stackBureau, payments, e-sign and comms providers chosen per entity, with your keys.
Go liveBorrowers see the brand end to end; the platform stays behind the curtain.
In practice

One group, many brands, zero leakage

Multi-brand groups run distinct books with distinct identities — without buying the platform twice.

  • Config isolation — products, rates, templates and providers differ per entity without code changes.
  • Document identity — each brand’s KFS, sanction letter and agreement carry that brand’s legal identity and numbering.
  • Data separation — tenant isolation keeps each book’s data scoped, with group-level oversight where granted.
Questions

Frequently asked

Do borrowers ever see the Loano name?

No. Client-brand surfaces — portals, emails, documents, domains — carry only the brand’s identity. White-label is the platform’s foundation, not an add-on tier.

How long does adding a second brand take?

Provisioning is same-day platform work; the calendar time is your DNS and provider paperwork. Existing provider accounts can often be reused where agreements allow.

Can brands run different providers?

Yes — one entity on Cashfree and Equifax, a sister brand on Easebuzz and Experian. The integration switchboard is per entity.

Launch your next brand on the same rails

We’ll show a two-brand account live: separate domains, documents and books, one team.

Book a demo